Constant Contact pricing starts at $12 per month for Lite, $35 for Standard and $80 for Premium with regular monthly billing. Those are starting prices rather than universal rates because the final subscription cost depends on your contact tier. Annual prepayment lowers the stated monthly equivalent, while sending beyond a plan’s allowance can create additional charges. Compare both your list size and expected campaign frequency before selecting a plan.
Constant Contact pricing at a glance
The following US prices were verified on September 23, 2026. They show the starting rate for each documented plan. The regular monthly rate and annual-prepayment equivalent use different billing commitments, so the lower annual figure should not be treated as a month-to-month price.
| Plan | Regular monthly starting price | Annual-prepayment equivalent | Important allowance or condition |
|---|---|---|---|
| Lite | $12 per month | $10.20 per month | 1 user, 1 automation template and monthly sends up to 10 times the contact count |
| Standard | $35 per month | $29.75 per month | 3 users, 3 automation templates and monthly sends up to 12 times the contact count |
| Premium | $80 per month | $68 per month | Monthly sends up to 24 times the contact count, plus broader custom automation access |
| Multi-Account | Contact sales | Customized pricing | Designed for teams needing five or more accounts |
The listed Constant Contact cost is only the entry point for each plan. The applicable contact tier can raise the subscription price, and the available information does not provide the price of every list-size tier. Eligible nonprofits can save up to 30%, but eligibility and the resulting rate should be confirmed before purchase.
How Constant Contact plans and pricing differ
All three core Constant Contact plans sit within a web-based email marketing platform for preparing campaigns, managing audiences and reviewing engagement. The meaningful pricing differences concern team access, automation depth and the number of emails that can be sent relative to the account’s contact count.
Lite for a simple single-user workflow
Lite is the lowest-priced option at a starting rate of $12 per month. Its one-user limit makes it most relevant to an owner or individual marketer rather than a collaborative team. It includes one automation template and allows monthly sends up to 10 times the contact count.
That send multiple can work for a modest newsletter schedule. For example, an account with 1,000 contacts would have an allowance of up to 10,000 sends in a month. Frequent broadcasts or automated messages can consume that capacity more quickly.
Standard for a small collaborating team
Standard starts at $35 per month and supports three users, three automation templates and sends up to 12 times the contact count each month. It is the more practical fit when several people need account access or when one automation template is too restrictive.
The move from Lite to Standard is therefore not just a higher send allowance. The additional users and automation templates can remove workflow bottlenecks for a small marketing team, although the plan still imposes defined limits.
Premium for heavier sending and custom automation
Premium starts at $80 per month and increases the monthly send allowance to 24 times the contact count. It also provides access to broader custom automation. Premium includes 500 SMS messages per month for eligible US customers, while SMS on Lite and Standard requires a paid add-on and is also restricted to paid US customers.
Premium is the stronger fit when complex automated workflows or a substantially higher sending frequency justify the added subscription cost. It is not automatically economical for a business that sends only an occasional newsletter.
Multi-Account for organizations managing several accounts
Multi-Account uses customized pricing for teams that need five or more accounts. It addresses a different organizational requirement from simply adding contacts to one account, so its quote should not be compared directly with the entry prices for Lite, Standard or Premium.
How much Constant Contact costs as your list grows
When asking how much does Constant Contact cost, separate the subscription tier from the send allowance. First, the subscription rate varies with the number of contacts. Second, each plan allows a defined multiple of that contact count in monthly sends. Growing an audience can therefore change the applicable subscription tier while also increasing the number of included sends.
Consider an illustrative Lite account with 1,000 contacts. Its 10-times multiplier produces a monthly allowance of 10,000 sends. If the account records 12,000 sends, the extra 2,000 would cost $4 at Lite’s stated overage rate of $0.002 per additional send. This calculation covers only the overage:
2,000 additional sends × $0.002 = $4
The applicable subscription charge would still be added separately. An email sent to an entire 1,000-contact audience generally represents 1,000 sends, so campaign frequency matters as much as the number of campaigns. Automation and resends can also add to monthly usage.
Because prices for larger contact tiers are not listed here, a reliable estimate for a specific audience requires the rate shown for that contact count during purchase. Use your expected list size rather than the smallest advertised tier when comparing Constant Contact email pricing.
Constant Contact fees, billing and free trial terms
The regular monthly starting prices and annual-prepayment equivalents represent two different payment arrangements. Annual prepayment reduces the equivalent monthly rates to $10.20 for Lite, $29.75 for Standard and $68 for Premium. Multiplying those equivalents by 12 gives prepaid starting totals of $122.40, $357 and $816 respectively, before a higher contact tier, overages, add-ons or applicable tax.
The Constant Contact free trial does not require a credit card, although an exact trial duration was not confirmed. New paid plans also have a stated 30-day full-refund guarantee. These are separate offers: a no-card trial lets you evaluate the service before paying, while the guarantee concerns a new paid plan and its applicable conditions.
Potential Constant Contact fees and purchase conditions to review include:
- The subscription price for your actual contact count rather than only the advertised starting rate
- Your plan’s monthly send multiplier and expected campaign volume
- Lite’s $0.002 charge for each send beyond its included allowance
- The price of an SMS add-on if using SMS with Lite or Standard as an eligible US customer
- Whether an annual prepayment commitment suits your budget
- Any tax, refund conditions and cancellation timing presented before payment
Is Constant Contact worth the cost for your business
Constant Contact can make financial sense for a small business or nonprofit that wants campaign creation, contact organization, automation and reporting in one web service. The best-value plan is the lowest tier that supports the people managing the account, the workflows they need and their realistic monthly send volume.
Choose Lite when one person runs relatively straightforward campaigns within the 10-times send allowance. Consider Standard when three-user access, additional automation templates or a slightly higher allowance would solve a concrete constraint. Premium is easier to justify for custom automation, eligible included SMS use or sending needs approaching 24 times the contact count. Organizations operating five or more separate accounts should request Multi-Account pricing instead.
Before subscribing, record your current contact count, forecast the next year of audience growth and estimate monthly sends from newsletters, promotions, automations and resends. Then compare the applicable contact-tier quote with the cost of the plan features you will actually use.
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Frequently Asked Questions About Constant Contact pricing
How much is Constant Contact per month?
Constant Contact starts at $12 per month for Lite, $35 for Standard and $80 for Premium with regular monthly billing. These are starting prices, not fixed rates for every account. Your contact tier affects the subscription price, while sending beyond a plan’s monthly allowance can add overage charges.
Does Constant Contact have a free trial?
Yes. Constant Contact offers a free trial without requiring a credit card. An exact trial duration was not confirmed in the terms reviewed. This is different from the 30-day full-refund guarantee stated for new paid plans, so check the applicable conditions before subscribing.
Do Constant Contact pricing plans change with contacts?
Yes. Constant Contact uses contact-based pricing, so moving into a higher contact tier can increase the subscription charge. The amount of email you may send each month is also calculated as a multiple of your contact count, with the multiplier depending on whether you choose Lite, Standard or Premium.
What Constant Contact fees should I check before subscribing?
Check the price for your actual contact tier, the monthly send allowance and possible overage charges. Lite charges $0.002 for each send beyond its allowance. Also account for optional SMS access on Lite or Standard, annual prepayment terms and any tax shown during purchase.
