IFTTT pricing starts with an ongoing Free plan, while individual Pro and Pro+ subscriptions cost $2.99 and $8.99 per month respectively. Free is enough for two basic trigger-and-action automations. Consider Pro when you need more Applets or multiple actions from one trigger, and Pro+ when your workflow requires queries, conditional logic, value transformation, or multiple accounts for the same connected service.
IFTTT pricing at a glance
IFTTT calls each automation an Applet. An Applet watches for a trigger from a supported app, online service, or device and then requests one or more configured actions. Plan limits count Applets rather than individual actions or execution runs.
The following USD prices and plan terms were verified on October 5, 2026.
| Plan | Monthly subscription | Annual billing | Relevant allowance and capabilities | Best fit |
|---|---|---|---|---|
| Free | $0 | Ongoing free plan | Up to 2 Applets, each with one trigger and one action | One or two simple personal automations |
| Pro | $2.99 per month | $35.88 billed annually | Up to 20 Applets and multiple actions from one trigger | Personal automation that needs more capacity or multi-action workflows |
| Pro+ | $8.99 per month | $107.88 billed annually | Queries, JavaScript filter code, multiple accounts per service, and IFTTT AI Services | Advanced personal or straightforward small-business workflows needing conditions or data handling |
Pro and Pro+ are described as individual subscriptions. Their annual totals equal 12 times their listed monthly prices, so the stated figures do not demonstrate an annual discount. Eligible users who have not previously used a trial can access a seven-day Pro or Pro+ trial.
What the IFTTT Free plan covers
The Free plan supports up to two Applets. Each can contain one trigger and one action, following the platform’s basic “if this, then that” structure. For example, one supported device event could initiate one corresponding device action, or an event from an online service could create one record elsewhere.
This tier can be sufficient when you have one or two stable routines and neither needs to update several destinations. It also provides a practical way to check whether the exact trigger and action you need are available before paying. A service being listed on IFTTT does not guarantee that it exposes every event, destination, device, or data field.
Creating an Applet requires an IFTTT account and authorization for the relevant third-party accounts. After enabling it, generate the trigger event and confirm both that the Applet ran and that the intended destination received the correct result. Similar accounts, devices, folders, or channels can make an apparently successful automation act on the wrong destination.
Do not upgrade merely because a paid plan sounds more capable. If two single-action Applets handle your recurring tasks, Free already fits the requirement without a subscription.
What IFTTT Pro adds
IFTTT Pro raises the allowance to 20 Applets and lets one trigger initiate multiple actions. That changes the practical scope of an automation. Instead of responding to an event in just one place, an Applet could request several supported actions from that same event.
Pro is the most relevant upgrade for someone who has outgrown the two-Applet limit or wants one event to update multiple destinations. It does not, however, add all of IFTTT’s advanced controls. Queries, JavaScript filter code, multiple accounts per connected service, and IFTTT AI Services require Pro+.
When Pro+ changes the workflow
Pro+ queries can retrieve additional information for an Applet. JavaScript filter code can apply conditions, change available values, restrict an Applet to specified times, or prevent an action from running. These capabilities are useful when an automation should make a decision rather than respond identically to every trigger.
Consider this illustrative creator workflow, assuming each connected service exposes the necessary components. A supported publishing event triggers the Applet. A query retrieves extra information, and filter code checks a category and formats an available title value. One action records the item in Google Sheets, while another sends a notification through Slack. The success condition is that qualifying items reach both destinations with the intended values while nonqualifying items are skipped.
The multiple actions in that design require at least Pro. Its query and filtering stages require Pro+. If the first version records unwanted categories, refining the filter condition addresses that specific weakness rather than adding another Applet.
Advanced plan features cannot create triggers, actions, queries, or fields that a connected service does not provide. Inspect the required components before subscribing. If capacity beyond 20 Applets is the reason you are considering Pro+, confirm its applicable Applet allowance before purchase.
Billing and total automation cost
Monthly billing keeps the commitment shorter, while annual billing charges the full stated annual amount. Pro costs $35.88 when billed annually, and Pro+ costs $107.88 when billed annually. Those totals work out to $2.99 and $8.99 per month respectively when divided across 12 months.
The IFTTT fee covers the selected IFTTT subscription, not the entire technology stack behind an Applet. A connected service may require its own paid plan, compatible hardware, API access, or usage charges. Phone-based automations may also depend on the IFTTT mobile app remaining installed and signed in with the necessary operating-system permissions.
Third-party authentication changes, revoked permissions, service outages, API revisions, and rate limits can interrupt an Applet regardless of the IFTTT plan. Important workflows should therefore be tested after setup and reviewed when a connected service changes.
Choosing a plan based on IFTTT pricing
- Choose Free when you need no more than two Applets and each workflow has one trigger followed by one action.
- Choose Pro when you need up to 20 Applets or want a single trigger to initiate multiple supported actions.
- Choose Pro+ when you specifically need queries, JavaScript conditions, value changes, time restrictions, skipped actions, multiple accounts per service, or IFTTT AI Services.
- Do not upgrade yet when you have not confirmed that the connected services expose the trigger, action, query, destination, and data fields your planned workflow requires.
For a personal setup, begin with Free and build the most important Applet first. Trigger it with realistic test data and verify the destination. If the design works but the two-Applet or single-action constraint blocks the next step, Pro is the direct upgrade. Evaluate Pro+ for its advanced controls rather than assuming that a higher price automatically makes a simple automation better.
A small business can use IFTTT for straightforward notifications and data handoffs, but these are individual plans built around event-driven Applets. Workflows involving extensive branching, formal approvals, bespoke interfaces, deep transformation, or self-hosted infrastructure call for a broader automation approach rather than a more expensive IFTTT tier.
Explore more technology guides on Techistuff.
Frequently Asked Questions About IFTTT pricing and plans
Can I use IFTTT for free?
Yes. The ongoing Free plan supports up to two Applets. Each Free Applet can contain one trigger and one action, making it suitable for a couple of simple personal or smart-home automations.
Is IFTTT Pro worth paying for?
IFTTT Pro is worthwhile when two Applets are insufficient or one trigger needs to initiate multiple actions. It supports up to 20 Applets and multi-action automation. Stay with Free if two single-action Applets cover your needs; choose Pro+ only when you need its additional logic and account controls.
Does annual billing reduce the effective IFTTT price?
The stated annual totals are $35.88 for Pro and $107.88 for Pro+. Dividing each by 12 gives the same $2.99 and $8.99 monthly rates listed for monthly subscriptions, so these figures do not establish an annual-billing discount.
Are connected apps and services included in an IFTTT subscription?
An IFTTT subscription pays for the applicable IFTTT plan. Connected apps, devices, service subscriptions, hardware, and third-party API usage remain separate. Check those costs and access requirements before calculating the total expense of an automation.
